An animal lover since young, singer-songwriter Joie Tan, 26, used the resources she had and started Layla Luna, an online accessory brand to spread awareness about the reality behind animal shelters in Singapore and promote adopting among pet owners.
She also volunteers when she has free time, and donates a portion of the sales from her business to these non-profit organisations.


“Just like how just being around our favourite people can make us happy, I believe our company, time and efforts can do the same for a complete stranger.”


“I do what I do because it is fulfilling to me and I’d rather be doing a bunch of small projects that can impact different communities than anything else!”
